My take on KONY2012 Campaign and Lessons learnt17 March 2012
Disclaimer: Even though I write from an informed perspective, my comments do not represent the voices of millions of survivors or victims of the war in Northern Uganda and Central Africa at large. I have seen some people on twitter being rude about my opinions on KONY2012. If you are interested – READ below else hold your peace forever! Again, dont ask me why I havent stopped Kony or whether I intend to stop him and how. I am a civilian and I have my own ways of promoting social change, peace and reconciliation in Uganda – through promoting and sharing skills on use of technology to enhance access information and advocating for human right. That I have done!
I can’t certainly remember the first time I saw Kony’s photo in Uganda’s newspaper. What I certainly remember is that his picture has been stuck in my mind since then. I cant forget his famous picture with dreadlocks, wearing the army uniform – he sure looked “bad”. Since then every other day I learnt that Kony was and is a bad guy. There were more horrible stories of his crimes against humanity as I grew up in the newspapers, on radio and television. Stories such as: how Kony abducted children and turned them into child soldiers, how he rapped women, burnt them alive or even ripped off their lips! Of course there were some controversial stories where Kony denied some of the reported crimes claiming that they were committed by the Uganda People’s Defense Force to tarnish his image. This was very hard to believe because if Kony had an image, he had tarnished it himself.
Now that you are reading this you have probably already seen the KONY2012 video or heard about it somewhere. The KONY2012 campaign video which started going viral just 2days ago has been viewed over 32 million YouTube (also available on Vimeo). The topics #StopKony and #KONY2012are trending on twitter.The Campaign is aimed at making Joseph Kony famous, not to celebrate him, but to raise support for his capture – according to Invisible Children’s co-founder Jason Russell.
If you have seen the video and you think that KONY2012 is a brilliant campaign, you should read on.
Fact about Joseph Kony:
- He is a war lord and together with his Lord’s Resistance Army, he has committed terrible crimes against humanity
- Kony was indicted by the International Criminal Court in 2005
- For over 26years Kony abducted children and turned them into child soldiers in Northern Uganda
- Kony fled Uganda with the LRA in 2008 following Operation Lightening Thunder in which the US provided financial support and equipment to Uganda People’s Defense Force (UPDF). Kony is expected to be somewhere in Central Africa jungle – probably Congo or South Sudan.
- READ MORE ABOUT KONY HERE
My basis of criticism:
I despise Joseph Kony and the LRA but I have no confidence in Invisible Children. Rebuilding Northern Uganda should be through promoting peace and reconciliation NOT through endorsing war – (I wonder whether you have seen the picture of Jason Russell (of Invisible Children) posing with weapons and SPLA –http://bit.ly/9R8bDd). Human Rights Activists don’t show off with guns like this – I know this because I am an activist myself! A picture like this actually declares war. There is a difference between an armed civilian or “human rights activist” and a soldier.
Kony fled Uganda because of the pressure from Uganda People’s Defense Forces, this is evidence that Uganda has made some remarkable progress in fighting the LRA. Why is Invisible Children not pressuring the Uganda Government to collaborate with regional forces in Central Africa – South Sudan and Congo to capture Kony? This is a gap that this campaign leaves uncovered. Such a gap continues to create an impression that Africa cannot bring the desired change without western support.
The approach this campaign takes is aimed at deriving support from the United States and other western countries to intervene. It’s about time that the whole world realised that Africa appreciates the support (foreign aid and donations) but we – Africans want to be more involved in solving our own problems. Over the years Africans have tried to prove to the world that we can contribute sustainable solutions not just to Africa’s problems but also to some of the world’s biggest challenges. The problem is that, often Africa’s opinions are disregarded. I must acknowledge that it’s partly an African problem – that some lazy Africans like to be provided for – or spoon-fed.
@RosebellK reckons here “my major problem with this video is that it simplifies the story of millions of people in Northern Uganda and makes out a narrative that is often heard about Africa – about how hopeless people are in terms of conflict the only people off this continent can help and yet that is not entirely true: there are local initiatives to end this war…”
In the video Invisible Children claims that they pressured the US government to intervene. “After 8 years of work, the government finally heard us, and in october of 2011 100 American advisers were sent in to Central Africa to assist the Ugandan Army in arresting Kony and Stopping the LRA. It was the first time in History that the United Stated took that kind of action because the People demanded it. Not for self defense but because it was right.” Says Jason Russell. This is not necessarily true because as a Ugandan I know that the United States has provided a lot of financial support to the Uganda government to fight Kony since 2008’s Operation Lightening Thunder. This is one example of the many flaws in the video. And I must say that KONY2012 is a misrepresentation of the voices of Ugandans and Central Africans who have been victims of this war.
“I find this strange… The Ugandan military together with some local militias fought for 20 years to uproot Kony from Northern Uganda, Most of these service men died in this war. Without any state of the art technology nor weapons, they were able to defeat Kony…. But to date, no one gives them credit for that! No one… When the US sends 100 “military advisors”, then all of a sudden, 15million people share one “video” showing that they really care! Where were they all this time???? With or without these so called military advisors, Kony will be brought to justice by the men and women in the Ugandan Armed forces!!!! For they are our true heroes! We don’t need to make this crook famous for he ain’t anything…” comment from a Facebook Friend
The message this campaign brings to me is based on mostly events which happened in Northern Uganda in 2003 – since Joseph Kony and the Lord’s Resistance Army (LRA) fled Uganda, the strategy of this “war” must change. People of Northern Uganda are in the process of rebuilding their communities based on peace and reconciliation. It is evident that people are already settling back in their abandoned homes.
“We will fight war” “We will stop at nothing” – as stated by the action group in the video. The issue is messages or slogans like this are very provocative. Daring Kony in a mocking way like this could cause more pain to the people in Central Africa. Such statements could either make Kony weaker or stronger – the later is more likely to happen. I wonder whether Jason thought through the consequences of using such words before he used them! I want Kony captured but not through use of provocative statements which could cause more harm than good!
Just like Invisible Children many non-profit organizations continue to market their work in the name of “helping Africans” the only difference is that, some campaigns collapse even before they start.
Lessons learnt from #KONY2012: For Western Countries
- People in America, UK and other countries spend more time paying attention to events in their own little bubbles that they know so little about the world. When such people encounter a campaign like #KONY2012 they will think that it’s actually going to change the world in a snap.
- If you are seeking to solve a problem outside your own country involve the people who are being affected/ local people. The magnitude of some problems is much bigger than you would anticipate and some of your approaches will not necessarily work.
- It’s a western syndrome to think about Africans as a bunch of helpless goons. That we are not. And again if you think this way, this is another reason for you to get out of your deadlocked-bubble
- It’s important to think about the consequences of your campaign before you make it go viral
Lesson Learnt from #KONY2012: For Ugandans and Africans at large
- Like the saying goes “if you don’t speak for yourself, someone will speak for you”. This is exactly what Jason Russell is doing – speaking for a bunch of “voiceless Ugandans”. But even as a storyteller I will tell you that there is a multiplicity of stories. And no one can ever tell my story for me!
- Foreign aid and support has greatly contributed to our economies but has also made corruption rampant in our governments because of lack of transparency and accountability. Our economies have now grown to be sustainable and it’s about time we quenched the “begging syndrome”.
- Be careful when you deal with the international media and other international organizations they can take away your dignity in the name of “social good”. From my travels I have had several encounters where people ask me about Idi Amin. Branding Uganda based on Idi Amin’s actions and Kony’s atrocities is unacceptable – this doesn’t make our international image, it makes it worse! Actually there is more to Uganda than that. There is a part of Uganda’s history which is PAST and that doesn’t determine who we are now.
The bottom line is the people in Northern Uganda have seen enough weapons, wars and been oppressed enough. They just want to live a new (normal) life – without war. Plus, the child soldiers are not total strangers; they are relatives of the survivors or victims – brothers, sisters, sons, daughters, nieces, nephews of the same oppressed people. The children were used and now, they are caught up in a war which was never theirs. I would really appreciate this campaign if Invisible Children really worked with people in (Northern) Uganda and the regional governments to bring this desired change as opposed to mobilising people who technically have no influence in this region.
I have been to different parts of Northern Uganda where Kony’s army committed most of these crimes and I have talked to people. Even though the memories of this terror is still fresh in their minds, they are ready to start a new life and indeed this is already happening.
Now we all know that NGOs need donations to remain in “business” but then again what happened to ethics? From my point of view, Invisible Children is using the story of KONY to solicit more money from their supporters. And this is NOT okay because it is misrepresentation of the people of Uganda who endured many years of pain and now settling back in their homes.
Other Important Opinions about KONY2012:
- Visible Children write: “We got trouble“
- Rosebell Kagumire’s video: “Kony2012; My response to Invisible Children’s campaign.“
- TMS Ruge writes: “A Peace of my mind: Respect my agency 2012!”
- Siena Anstis writes: “On Invisible Children’s Kony 2012 Campaign.“
- Asteris Masouras writes: Uganda: Reactions to the “Kony 2012″ campaign
- A Pod Cast from BBC Africa Have Your Say
- Mark Kersten writes: Taking ‘Kony 2012′ Down A Notch
- From The Guardian: Kony2012: Whats the real Story